IH Cape Town is excited to unveil its brand-new website, designed to provide an enhanced online experience for prospective students and visitors. The site features a sleek and modern design, interactive features, and a responsive layout for a seamless browsing experience on any device.

Kirstin Ashwell, IH Cape Town’s web designer, shared her process for creating the new website. She aimed to provide users with a fun and informative online learning experience that stands out from the rest. The Marketing Hub is a key feature of the site, showcasing social information in an entertaining and captivating manner.

The new IH Cape Town website was designed with speed, aesthetics, and user-friendliness in mind. The goal was to create a site that loads quickly, providing a seamless browsing experience for visitors on both desktop and mobile devices. The sleek and modern design and visually appealing elements aim to captivate users and enhance their engagement. Simplifying the navigation process was crucial to ensure users can easily find the information they need. By reducing the amount of written text, the website is optimised for easy translation into multiple languages.

The aim is to provide a seamless experience for users from all over the world who are interested in learning about the IH Cape Town school. By providing an engaging and informative platform, the website hopes to leave a lasting and positive impression on visitors, encouraging them to consider both the school and Cape Town as their next travel destinations.

Modern Design and User Experience:

- The sleek and clean layout makes it easy for students to find information and navigate the site effortlessly.

- The website offers accessible menu options and downloadable media for users.

Interactive Features:

- Digital Marketing Hub: easily showcases our social media platforms.

- YouTube video playlist: latest and current YouTube videos playing on the homepage.

- Blog section: includes blogs about language learning, Cape Town attractions, and student experiences.

- Explore Cape Town: up-to-date information on upcoming events in Cape Town, weather, tours and attractions.

Responsive Design:

- Mobile and desktop friendly.

- Quicker site loading speed.

Website Translation:

- The website can be translated into several different languages, such as Portuguese, Arabic, French, Chinese, Dutch, German, Italian, Russian, and Spanish, allowing non-English speakers to gain the information they need.

Strong Visual Appeal:

- Features images and videos that showcase the beauty of Cape Town, accommodation options, and the experiences of our students.

- Maintains the IH brand identity with IH colours and tone throughout the website.